From 544, Turn Left Onto 17 Business (S Kings Hwy), Turn Right Into Myrtle Beach Resort And Head To The Gate Guard To Show Your Business Card For Entrance. Head Straight After The Gate And As You Get Closer To The Beach Keep To The Right Until You See The Tower Building Ahead. There Is 15 Minute Parking At The Front Entrance. Security Is Strictly Monotiling The 15 Minute Parking. If You Plan To Stay Longer Than 15 Minutes, I Would Recommend Parking In The Open Parking Lot Near The Tower.